Independent software studio

Purpose-built software from Aotearoa New Zealand.

Sahara Software designs, builds and operates Postify — an AI-native social media management platform that takes a client's idea from brief to published post on every channel they run.

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Our product

Postify

Plan, approve and publish social content for every client and every location — with a brand-aware AI agent that can take an idea all the way to channel-tailored, scheduled posts.

Postify — Content calendar

Ask the agent: "Draft a spring tune-up campaign — a joint post for both stores, plus a Taradale-only kids' bike angle, scheduled next week."

Read brand profile Created 2 posts · 3 variants Scheduled — see calendar

October 2026

New post

MonTueWedThuFriSatSun

6FB · TarFB · Has

8IG · Has

13LI · Tar

16IG · Tar

20Agent draft

27FB · Has

Postify Agent — Pedal Power

Draft a spring tune-up campaign — joint post for both stores, plus a Taradale-only kids' bike angle, scheduled next week.

Read brand profile Created 2 posts · 3 variants Scheduled Tue 9:00

Done — a joint post for Taradale and Hastings, plus a kids' clinic angle for Taradale only. Both are in next week's calendar as drafts for review.

From one agent prompt to scheduled, channel-tagged drafts — one post, one variant per channel, tagged by store when a client has more than one.

Content calendar

A month grid per client. One post carries a variant per channel, each with a native-style preview and its platform's character limits.

Approval workflow

Contributors draft and propose, approvers sign off — never on their own work. Editing approved content sends it back for review.

Brand-aware AI agent

A Claude-powered agent that knows each client's brand profile, identities and channels, and drafts channel-tailored, scheduled content from a chat window.

Native publishing

Channels connect over each platform's own OAuth — Facebook Pages, Instagram, LinkedIn, TikTok. Scheduled variants publish through the official APIs, and failures are reported honestly, with a retry.

Multi-client by design

Workspaces hold clients; clients hold brand profiles, identities and channels. Roles are scoped — workspace, client or location — with deny-by-default access.

Security first

Invitation-only accounts, two-factor authentication, encrypted platform tokens, account lockout and a full authentication event log.

The studio

One pair of hands, end to end.

Sahara Software is a sole-trader studio owned and operated by Leonard Phillips. One person carries each product from design to code to the server it runs on — so quality, security and accountability never change hands.

Postify runs as a hosted service for our clients. Every platform connection goes through the network's official developer APIs, under their developer terms and data policies.

Trading name: Sahara Software
Structure: Sole trader — New Zealand
Based in: Hawkes Bay, New Zealand
Email: info@saharasoftware.co.nz
Web: www.saharasoftware.co.nz

Get in touch

Questions about Postify, a platform review, or working together? Send a message — it comes straight to me, and I answer every one myself.